---
title: Maserati used a WebAR-activated print ad to showcase the new Maserati Levante Trofeo
description: The double-page spread transforms into a captivating augmented reality experience when the user scans a QR code
---

[Default HubSpot Blog](https://info.nianticspatial.com/blog)

# [Maserati used a WebAR-activated print ad to showcase the new Maserati Levante Trofeo](https://info.nianticspatial.com/blog/maserati-used-a-webar-activated-print-ad-to-showcase-the-new-maserati-levante-trofeo)

 Written by [8th Wall](https://info.nianticspatial.com/blog/author/8th-wall) | Aug 10, 2020, 6:35:00 PM

German-based agency [HERREN DER SCHÖPFUNG](https://www.herrenderschoepfung.de/en) created a WebAR-activated print ad to showcase the new Maserati Levante Trofeo 580 hp. The double-page spread, which appeared in German publication Handelsblatt, transforms into a captivating augmented reality experience when the user scans a QR code.

Part of Maserati’s “Be the Storm” campaign, the static print uses AR to bring the campaign spot to life with rapid camera movements and sound to creating a dramatic stormy scene. At the end of the experience, the user is automatically directed to the campaign website to learn more. Read about the Maserati WebAR activation [here](https://www.herrenderschoepfung.de/en/projects/maserati-ar-ad).

[View full post](https://info.nianticspatial.com/blog/maserati-used-a-webar-activated-print-ad-to-showcase-the-new-maserati-levante-trofeo)

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