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Preview the Space Channel 5 game before purchasing in WebAR

Mar 5, 2020 5:47:00 PM / by 8th Wall posted in Games & Toys

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To promote the virtual reality version of SEGA’s Dreamcast rhythm game “Space Channel 5,” now available with PlayStation®VR (PS4), creative technology agency Mawari, Inc. developed an activation that lets fans preview the game in WebAR.

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A Week in WebAR: SEGA’s Space Channel 5, HSBC Bank and Reality Bytes

Mar 5, 2020 4:55:00 PM / by 8th Wall posted in Week in WebAR

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SEGA's Space Channel 5 VR: Kinda Funky News Flash!

To promote the virtual reality version of SEGA’s Dreamcast rhythm game “Space Channel 5,” now available with PlayStation®VR (PS4), creative technology agency Mawari, Inc. developed an activation that lets fans preview the game in WebAR.

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Immersive book "Reality Bytes" uses augmented and virtual reality for innovative learning

Mar 5, 2020 9:46:00 AM / by 8th Wall

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An immersive book called Reality Bytes makes the case for AR and VR in the classroom by including practical, interactive examples of AR embedded in the book itself. To activate the educational experiences, all the reader has to do is scan a QR code or type the URL into their phone.

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8th Wall named a finalist for 2020 SXSW Innovation Awards

Feb 26, 2020 5:11:00 PM / by 8th Wall posted in Announcements, Arts & Entertainment

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We’re thrilled to announce 8th Wall has been selected as a finalist in the “XR” category for the 23rd annual SXSW Innovation Awards, taking place on Monday, March 16 at 6:00 pm CT at the Austin Convention Center.

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Introducing the new 8th Wall Project Library featuring over 30+ projects

Feb 6, 2020 1:15:00 PM / by 8th Wall posted in Hologram, Announcements, For Developers

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It’s now faster and easier to kickstart your next WebAR or WebVR project with 8th Wall! Over 30 projects have been published to our new Project Library as a resource for our developers to build upon.

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New York Comic Con attendees immerse themselves in the world of 1917 with AR posters

Jan 29, 2020 4:27:00 PM / by 8th Wall posted in Arts & Entertainment, Image Targets

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Creative studio Powster immersed New York Comic Con attendees in the world of 1917 by allowing them to augment real world posters into live action footage from the film in their mobile web browsers.

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Fox launches LEGO Masters AR builder experience for premier of new show

Jan 29, 2020 3:00:00 PM / by 8th Wall posted in Arts & Entertainment, Games & Toys

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Just in time for National LEGO Day (Jan. 28) and the TV premiere of LEGO Masters, Fox and LEGO teamed up with Trigger — The Mixed Reality Agency to develop a WebAR experience that allows people to build and share their own 3D LEGO creations for the chance to win prizes.

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A Week in WebAR: LEGO Masters Builder, Dior and 1917

Jan 29, 2020 1:45:00 PM / by 8th Wall posted in Week in WebAR

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LEGO Masters AR Builder

Just in time for National LEGO Day (Jan. 28) and the TV premiere of LEGO Masters, Fox and LEGO teamed up with Trigger — The Mixed Reality Agency to develop a WebAR experience that allows people to build and share their own 3D LEGO creations for the chance to win prizes.

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Pink Floyd creates surreal WebAR experience for ‘The Later Years’ album release

Jan 10, 2020 4:05:00 PM / by 8th Wall posted in Arts & Entertainment

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To celebrate the release of Pink Floyd’s The Later Years box set, Sony Music Entertainment collaborated with Liverpool-based studio Draw & Code to develop a WebAR activation that allows fans to experience the band’s music like never before.

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BBC America creates WebAR activation for screening of the Doctor Who Season 12 premiere

Jan 10, 2020 3:57:00 PM / by 8th Wall posted in Arts & Entertainment

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BBC America and Fathom partnered with Manhattan-based content marketing agency GLOW to create a WebAR activation for the nationwide cinematic screening of the Doctor Who Season 12 premiere. “Whovians” gathered at their local cinema on January 5th to watch the premiere, which was followed by a live Q&A with the cast transmitted from The Paley Center in New York to theaters across the country.

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