Like many other cities and industries across the nation, 2020 was a hard year for restaurants and cultural institutions in Baltimore. To help reinvigorate the community as Covid vaccination rates reached safe levels, OLD BAY created an AR scavenger hunt that challenged Baltimoreans to get out of their homes and back to their favorite spots in search of a culinary favorite: OLD BAY-covered blue crabs.

To increase engagement and sales for its hospitality sector partners in the Netherlands, Coca-Cola Europacific Partners launched an augmented reality experience that brings its drink menus to life. Acting as a point-of-sale activation, The Soda Experience provides CCEP’s hospitality sector partners an easy tool that they can use to offer their customers new and innovative ways to experience the perfect soda serve of selected Coca-Cola drinks in WebAR.

With Halloween right around the corner, Oral B wanted to find a fun and creative way to remind kids and parents about the importance of dental hygiene. To accomplish this, they created an interactive web-based augmented reality game that showcases their product as the hero.

Cadbury partnered with four fan favorite English Premier League Clubs to create an industry first web-based augmented reality pack-led activation. Using limited edition Cadbury treats, fans are able to support and interact with their favorite teams including Manchester United, Arsenal, Chelsea and Liverpool in a fun and sweet way. 

Augmented Reality can change the real world into something extraordinary or open a door to teleport users to another world completely. World Effects are the most popular category of augmented reality created on 8th Wall with WebAR Portals a dominant use case for World AR content. Today, we are excited to announce that WebAR Portals powered by 8th Wall are getting a major upgrade.

As part of their #GETYOURCANOUTTHERE campaign, Stillhouse Whiskey created a highly interactive connected packaging experience which transforms the unique Stillhouse Whiskey Can into an immersive journey for consumers. 

To celebrate the return of Wimbledon, American Express partnered with Andy Murray to create Champions Rally, a highly interactive augmented reality gaming experience. Featuring a virtual Wimbledon Centre Court, this browser-based AR game gets fans in the action whether they’re court side or at home. 

Patrick Star, Bikini Bottom resident and noted scholar/entertainer, has long been an innovator. With a Wumbology PhD in hand, he’s pondered many of the great questions - i.e., is mayonnaise an instrument? When the inner machinations of one’s mind are an enigma, it naturally follows that one would promote one’s show in only the most innovative fashion. 

We are thrilled to announce the official launch of the 8th Wall Partner Program, a first-of-its-kind global network of trusted agencies and creative studios that have proven experience in bringing web-based augmented reality experiences to market. Our Partner Program is designed to connect brands with agencies so that they can harness the power of WebAR to engage users in new ways and achieve business results with augmented reality. 

Today we are pleased to announce the launch of Public Profiles, a new offering from 8th Wall that gives all of our developers their own public-facing pages to feature their work on 8thwall.com. Public Profiles act as a portfolio to showcase your work, let users try out your experiences and even show and share your code if you so choose. These pages are designed to help you succeed by attracting new opportunities, inspiring the community and engaging new users.